What is the C-CREC® Designation
and Fee-For-Services Consulting Course, and Why is it Unique?
The Consumer-Certified Real Estate Consultant® (C-CREC®) designation, launched in 2000 by real estate educator Julie Garton-Good, is the first international education program of its kind to train agents how to unbundle their services and skills by employing a fee-for-services consulting partnership with the consumer. Also known as “real estate a la carte” this unique approach creates transparency for consumers, allowing them to customize what they need, and pay professional fees to receive it---just like other business professionals are compensated. Fee-for-services consulting can be used as a sole business model, or seamlessly meshed into the professional’s existing listing/selling business. It’s the results-oriented solution to the activities-busy dilemma that’s long plagued the real estate profession.
More than a decade of information was gathered directly from consumers via one-on-one interviews, surveys, home fairs, etc. to query what consumers wanted from real estate professionals as well as what they disliked and/or didn’t understand about the process. After sifting through the issues, the results were incorporated into the Consumer-Certified Real Estate Consultant® designation curriculum. The course is presented from a consumer-centric position, dispelling long-held industry myths and pinpointing how consumers want to work with professionals as re-invented trusted advisors.
One of the greatest benefits to the C-CREC® designee is crunching the numbers to determine exactly how much he/she is worth---per hour, per task, per consulting engagement; and then to analyze what’s truly profitable. Once realized, it becomes a self-fulfilling prophecy and free services are either eliminated or converted into fee!
To register for the Consumer-Certified Real Estate Consultant® designation course, please click here